We mention “the creative process” countless times on Be Createfull. This week, we explain what we really mean when we say things like, “creativity isn’t about the product, it’s about the process.” We each outline key steps or phases in our own creative processes, then discuss the myriad of feelings that accompany them. Episode 3 (How to Be a Good Beginner) goes into even more depth about the first couple of stages in the creative process.